Advertising displays: an essential communication medium
Advertising displays are visible, versatile and high-impact, and they fit every communication strategy, from small indoor formats to large-format installations on building façades.
For more than 35 years, Isermatic has been helping professionals showcase their visual communication with made-to-measure solutions that are durable and attractive: tensioned fabrics, lightboxes, advertising panels and push-fit piping systems.
Advertising posters: a simple, effective medium
The advertising poster is an essential tool for communicating with the general public. Available in every format, it works just as well for indoor display as for an outdoor campaign.
It lets you showcase a product, an event or a brand while keeping the company’s visual identity. Fluorescent posters, for example, boost visibility with their bright colours and strong contrast.
It is an affordable, customisable medium that remains at the heart of many local and national communication strategies.
Urban advertising: the power of large formats
Urban advertising is everywhere in our daily lives. Bus shelter panels, “lollipop” signs, shop façades, construction site hoardings: it reaches a wide, diverse audience.
Its strength? The XXL format. Large posters draw the eye and maximise campaign visibility. With Isermatic solutions, businesses can opt for large-format structures with tensioned fabric on an aluminium frame with push-fit piping, giving perfect tension and a professional finish, even on surfaces larger than 10 m × 10 m.
This type of installation stands out in the urban landscape and becomes a lasting visual communication tool.
Illuminated displays: visibility around the clock
For those who want to go further, illuminated displays are a remarkably effective option. Backlit posters combine printing on a dedicated fabric with even light diffusion, catching the eye instantly.
Isermatic designs custom lightboxes fitted with the push-fit piping system, for a sharp, crease-free finish.
Available in single-sided or double-sided versions, these lightboxes are perfect for mounting on a façade, in a shop window or on a pole.
The result: a message visible by day and by night, ideal for shops, businesses and institutions.
Posters: a smaller format, but just as much impact
The poster remains a simple, effective communication tool, especially for cultural events, trade shows and indoor spaces.
Light and easy to put up, it complements larger displays perfectly. By combining different formats, brands create consistent, harmonious visual campaigns that catch the eye both indoors and outdoors.
The main advantages of advertising displays
1. Direct visibility to the public
Display advertising is a non-intrusive medium that blends naturally into the consumer’s surroundings. Visible around the clock, it draws the eye effortlessly and allows large-scale, continuous communication.
2. A made-to-measure, customisable medium
Formats, materials, colours, lighting, fixings: everything can be adapted to your image. Isermatic solutions let you design custom structures that respect your company’s brand guidelines and identity.
3. Indoor and outdoor use
One of the great strengths of display advertising is its versatility. Indoors, it decorates, informs and guides. Outdoors, it attracts and directs.
With Isermatic push-fit piping systems, your fabrics and lightboxes stand up perfectly to the weather, UV and temperature changes.
4. Durable, cost-effective communication
Media designed by Isermatic are built to last: hard-wearing fabrics, recyclable aluminium frames and low-energy LED lighting.
Only the graphic fabric is replaced when a campaign changes, making the solution cost-effective in the long term.
Go further with Isermatic
With more than 35 years’ experience in large-format visual communication, Isermatic Systèmes puts its know-how at the service of your projects.
Our ranges combine design, strength and flexibility:
- Lightboxes with push-fit piping
- Façade cladding
- Tensioned fabrics and made-to-measure panels
- Indoor and outdoor display solutions
Let your creativity run free and we will take care of the rest: design, manufacture and finishing for communication that is flawless and long-lasting.
If you are looking for a made-to-measure design, tell us about your project!
FAQ: advertising displays & Isermatic solutions
What is push-fit piping and what is it used for?
Push-fit piping is a robust tensioning system that holds fabric perfectly taut in an aluminium profile. It is designed to withstand weather, UV, temperature changes and large formats. It is Isermatic’s go-to technology for outdoor displays and XXL surfaces.
What lightboxes does Isermatic offer?
Isermatic has developed several models:
- KPPS Slim: slim single-sided lightbox.
- KPPS: recessable single-sided lightbox.
- KPPS SF: single-sided lightbox with perimeter piping and full-face lighting.
- KPPS DF : double-sided lightbox, ideal for displays visible from all sides.
All are fitted with high-performance, low-energy LED modules.
Are Isermatic products suitable for outdoor use?
Yes. Push-fit piping systems, aluminium profiles and technical fabrics are designed to withstand weather, impacts, UV and wide temperature swings. They are suitable for façades, hoardings, signs and permanent cladding.
Are Isermatic solutions suitable for very large formats?
Absolutely. Isermatic structures can go beyond 10 metres by 10 metres while keeping the fabric perfectly taut. It is one of the strengths of push-fit piping.
